Sustainability Panel
Members of WOO's new Sustainability Task Force, under blow UP Media CEO Katrin Robertson appeared on a special panel to outline their plan to create a practical tool kit for OOH companies of all sizes to improve their environmental performance.
- Ben Milne - dentsu (Moderator)
- Katrin Robertson - blowUP media
- Judd Guthmiller - Daktronics
- Adam Green - Broadsign
- Martin Corke - Clear Channel
- Stephanie Helen Scheller - Omnicom Media Group
WOO president Tom Goddard says: "Sustainability is arguably the major issue for the world's big companies right now. But they're grappling with sustainability in manufacturing and the supply chain so the task of reducing advertising emissions falls increasingly on media owners and customers, including tech suppliers and agencies.
"Our Congress panel is well qualified to examine this pressing issue from all sides and will be able to give a valuable steer to the efforts of WOO members, large and small, as we continue the task of making ourselves better global citizens."
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