One of the highlights of any WOO Congress are the Creative Awards, and 2025 is shaping up to be bigger, better and bolder than ever. But as the saying goes, you've got to be in it to win it!
This year's Creative Awards have had two important upgrades. Firstly, we have a brand new category for Special Builds. The new Special Builds category celebrates the one-offs, the add-ons and the mavericks that capture the world's attention, but also require that little extra something. The new Special Builds category sits alongside the time-honoured Classic and Digital categories, so whether it's a stunningly simple line of copy, an achingly effective use of data or an pulse-racing interactive extravaganza, there's a category ready and waiting for your entry.
The other upgrade to this year's awards is around submitting entries. As always, we want this to be a celebration of the very best creativity in the world - so this year, we're opening the doors wide open and encouraging you to submit every entry you can. If you have been involved in a creative campaign, awesome, submit it. Next, actively encourage your agencies or partners, then act as their friendly WOO member to submit the form. Finally, when you see an example of world-class OOH, whether on social media, LinkedIn, out in the real world, or even at other industry awards, you know what to do... submit it to WOO! We've even made the form simpler this year. Submitting an entry is free so there's literally nothing holding you back!
Feel inspired? Know of a creative campaign that needs its moment in the spotlight? Head over to the WOO Awards page and submit your entry today!
If you still need some inspiration (or a reminder of the great work out there), here's a short video showcasing some of the most inspiring campaigns of 2024.
To listen please unmute the video
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