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The World Out of Home Organization Congress in June will give delegates a world tour of the Out of Home industry as it faces the challenges and opportunities of 2024 and beyond.
The 2024 Congress follows a record-breaking Global Congress in Lisbon in 2023, with over 500 delegates, as well as a 2nd regional APAC Forum in Bali and next year's forthcoming Africa Forum to be held in Cape Town from March 11-13.
The Congress will be held at the Grand Hyatt hotel, overlooking bustling Victoria Harbour, from June 5-7 and the Organization expects to welcome more than 500 delegates from the worldwide industry.
Speakers will include representatives of the world's biggest Out of Home companies and specialist agencies plus senior executives from the client and wider media ecosystem.
There will also be numerous networking opportunities including the Welcome Drinks reception the Gala Dinner on June 6 as well as the ever-popular Congress After Party on the Friday night.
We will also celebrate the Organization’s industry-leading Awards - for Lifetime Achievement, Leadership, Sustainability, Technology, Rising Star and Creativity (two categories, Classic and Digital). Details of how to make a nomination will be launched in the coming weeks.
There will also be an expanded Exhibition area where exhibitors will be able to speak one-to-one with senior executives from the industry and delegates can update on the latest developments in a fast-moving and flourishing global medium.
WOO President Tom Goddard says: "The Out of Home world is getting bigger and more inclusive all the time so it's appropriate for us to be heading to Hong Kong for our first Global Congress in Asia in 2024.
"Asia is at the cutting edge of OOH technology and innovation and Hong Kong 2024 will be unmissable. The Grand Hyatt will be a great venue for a milestone event."
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