Members can download the European Forum Content here
We have now uploaded Videos and those presentations available from our European Forum held on May18th to the WOO Database. These are available for our members only
Annie Rickard of Out of Home Capital: why more diversity is the way forward in Out of Home WATCH PANEL HERE
Annie Rickard moderated the Doing Diversity in Out of Home panel at last week’s European Forum. She is a former global CEO of Posterscope. A good start to doing diversity in OOH is to recognise that we have a problem – we are not diverse enough in the
WOO - New audience measurement guidelines initiative launched - WATCH FORUM PRESENTATION HERE
Audience delivery is critical for the development/trading of all media, with credible, transparent and accountable measurement needed by advertisers, buyers and sellers alike. WOO unveiled its “Creating Global Guidelines for OOH Initiative on May 18
World Out of Home Organization European Forum: charting recovery for an Out of Home medium that grew in stature in the pandemic
WOO's European Forum - the first event in WOO’s Grand Tour which will also take in Asia and Africa - celebrated a medium that, although battered and bruised by the pandemic, has, in Ocean Outdoor CEO Tim Bleakley’s words, “grown in stature and moved
WOO European Forum May 18th – Watch our Programmatic Power Panel moderated by Mungo Knott
Interested in programmatic OOH? Then watch here the World Out of Home’s European Forum Programmatic Power Panel moderated by Mungo Knott, Commercial Platform and Product Director - Outdoor at UK media giant Global.
Clear Channel Europe hires Programmatic Commercial Lead to accelerate programmatic transformation
Out of Home (OOH) advertising giant Clear Channel Europe has appointed Dominic Dunne as Programmatic Commercial Lead to spearhead the company’s programmatic commercial growth across Europe
Watch WOO President Tom Goddard interview Christian Schmalzl Co – CEO of Ströer at “Future Proof”, the upcoming OAAA/Geopath OOH Media Conference May 24-27
Tom Goddard’s interview with Christian Schmalzl is just one of the highlights of “Future Proof”, that commences on Monday next week. The interview will focus on the detail and development of Ströer’s particular business model that lies at the hea
“Future Proof”, the upcoming OAAA/Geopath OOH Media Conference taking place virtually on May 24-27.
This year’s conference will kick off an inaugural “OOH Week” starting with the 79th Annual OBIE Awards Show which honors the best creative in the industry. The conference spans two days and includes blockbuster sessions featuring global brand.
WOO European Forum: Today’s big Out of Home issues in one unmissable day
The role of OOH in a world dominated by ecommerce; OOH creativity that sells, maximising mobile, the future for programmatic, how will a carbon neutral WPP impact media owners? Plus how can OOH practitioners align with modern moves in diversity and sustai
My European Forum
The virtual World Out of Home Organization’s European Forum on May 18 is nearly here. We have a stellar line up of speakers and panellists including WPP CEO Mark Read and New Commercial Arts founder James Murphy from the wider world of advertising.
Leaders from Diageo and Clear Channel France join speaker line-up for World Out of Home Organization European Forum
Diageo global media director, marketing, Isabel Massey and Clear Channel France Présidente Boutaïna Araki have joined the line-up of speakers for the World Out of Home Organization's European Forum, hosted from London on May 18.
“Reclam’arte” a pioneering and innovative non-profit festival in Portugal with Grupo dreamMedia
Art & Culture have been one of the most affected industries during this pandemic. Our museums, libraries and art galleries have been shut down since January, reopening on the 5th April.
Annie Rickard to moderate Diversity Panel at World Out of Home Organization European Forum
OOH Capital Managing Partner and former Posterscope Global President Annie Rickard is to moderate a Diversity Panel - Doing Diversity in Out of Home (DDOOH) - at the World Out of Home Organization’s European Forum.
WPP CEO Mark Read named as a keynote speaker at World Out of Home Organization European Forum. Registration Now Open
WPP Chief Executive Officer Mark Read is to be a keynote speaker at the World Out of Home Organization’s virtual European Summit on May 18. Read will be interviewed by WOO President Tom Goddard.
World Out of Home Organization’s May 18 European Forum is now open for Registration
WOO’s May 18 European Forum is now open for Registration. This virtual event, focusing on but not exclusively European content. The WOO event will be free to members.
WOO names more top-level speakers for May 18 European Forum
Justin Cochrane, CEO Europe of Clear Channel, Christian Schmalzl Co-Chief Executive Officer of Ströer Management SE and Andy Sriubas, Chief Commercial Officer of OUTFRONT Media have joined the list of speakers at WOO's European Forum on May 18.
Celebrate Earth Day with DOOH Creative
OAAA has partnered with EARTHDAY.ORG to help broaden, educate, and activate the environmental movement across the globe.
New Commercial Arts co-founder James Murphy is the latest confirmed speaker, at World Out of Home Organization European Forum
James Murphy, co-founder of creative agency New Commercial Arts and before that a co-founder and CEO of adam&eveDDB, will be one of the keynote speakers at the WOO European Forum.
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