Registration is now officially open for the World Out of Home Organization’s in-person Global Congress to be held in Toronto on May 25-27. This is WOO’s first in-person Congress since Dubai 2019.
OMG General Manager Celia Collins highlighted opportunities and problems in African OOH in a wide ranging interview with WOO President Tom Goddard which opened this week’s virtual Africa Forum.
The World Out of Home Organization's first Africa Forum, to be held virtually on Thursday February 3, will provide the most in-depth focus to date on the Africa Out of Home market and its place in the global industry.
JCDecaux Country Managers Jennifer Kachabe (left) and Thato Pekeche (right) have joined the line-up of speakers for the World Out of Home Organization’s Africa Forum on February 3 to present ‘Sustainability by Design.’
The World Out of Home Organization's first Africa Forum, to be held virtually on Thursday February 3, will provide the most in-depth focus to date on the Africa Out of Home market and its place in the global industry.
The DAMO Academy has released its “Top Ten Technology Trends in 2022,” a forecast of cutting-edge science and technology trends. ,” AI, Privacy-Preserving Computation, Cloud-Network-Device Convergence, XR Will Help OOH Development.
Omnicom Media Group’s head of Africa Celia Collins will headline the World Out of Home Organization’s Africa Forum on February 3 2022. Collins will be interviewed by WOO President Tom Goddard.
A campaign by Havas Media Germany and Evolve OOH for Boss won the best global campaign at this week’s Drum Out of Home awards in London. WOO's #OurSecondChance campaign was highly commended in the category.
The World Out of Home Organization is hosting its first face-to-face Congress since Dubai 2019 in Toronto in May. WOO President Tom Goddard answers questions raised by WOO members about the event.
The World Out of Home Organization has added new members in Argentina, Mexico, China, Japan, Saudi Arabia, the US and UK.
On October 28, 2021, the "China trendy brand conference" was organized by XinChao media, China's leading building LCD media owner, in conjunction with JD.com, Baidu, Huayuhua, Geonol consulting, Hurun Report, and other institutions opened in Shanghai.
The China Advertising Association (CAA) Bartering Branch preparatory meeting was held in Beijing on October 8, 2021. Zhang Guohua, president of the CAA, pointed out that it is necessary to encourage innovation in advertising business models and evaluation
Dentsu APAC CEO and India chairman Ashish Bhasin pulled no punches in an enlightening interview with WOO President Tom Goddard which opened this week’s virtual Asia Forum.
The first WOO Global Congress since pre-pandemic Dubai 2019 has been confirmed for Wednesday-Friday, May 25-27, 2022 in Toronto. The Congress will be held at the Sheraton Toronto Centre Hotel, 123 Queen Street West Toronto.
The World Out of Home Organization (WOO) will hold its inaugural Asia Forum on October 28 with a full line-up of senior executives from the region, headed by Dentsu APAC CEO and India Chairman Ashish Bhasin.
Barry Cupples, global CEO of fast-growing specialist Out of Home agency Talon, will launch the afternoon session at the inaugural World Out of Home Organization Asia Forum on October 28.
WOO recently took part in the largest National Advertising forum in Russia, that took place offline in Moscow last week and attracted severa thousand delegates in person and online from all segments of Russian Media.
Audience measurement is a pressing issue for the entire Out of Home industry as it emerges from the pandemic, particularly so in some parts of Asia. Gideon Adey of Gurooh, who is working on an important WOO project updating audience measurement guidelines
